We managed to finish this corporate explainer animation under a super tight deadline. The art direction from the client was to try incorporate a origami unfolding style using geometric shapes, incorporating a info-graphic approach to explaining everything in a very short video. The company uses machine learning and smart matching algorithms to create a marketplace where shippers, agents and transport carriers can connect, bid for cargo, find transport assets to move their cargo, and even store or insure it.
Client: Empty trips
Location: Johannesburg, South Africa
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